Laser Beauty Machine Supplier - Beauty Equipment ManufactureHousehold beauty instrument: Meixu is less snowy and three-point white, but snow loses plum fragrance-Beijing Zhenhuimei Beauty Instrument Manufacturer
The latest research report "Overview of China's Domestic Beauty Equipment Market" pointed out: "China's beauty equipment market has a huge space, but domestic brands currently lack corresponding competitiveness The Chinese high-end beauty instrument market is dominated by Japanese and Korean brands, while European and American brands such as Philips of the Netherlands and Braun of Germany are also major competitors. Although domestic brands are catching up, they still lack market awareness. Facial care, body care, weight loss and shaping, Anti-aging and anti-wrinkle are currently the four best-selling market segments in China's beauty equipment market, and the all-in-one machine can save consumers costs and storage space, and will become the future development direction of the beauty equipment market."
Everyone has the love of beauty
The development trend of the home beauty equipment market is mainly attributed to the following four reasons:
1. Cross-industry economy: Since 2005, the beauty industry has grown rapidly. Scientists in the fields of medicine, chemistry, physics, etc. are gradually developing across industries.Developed into the beauty industry, providing new raw materials, equipment, and high-tech for the beauty industry.
2. Consumers’ awareness of self-protection has improved: With the blowout development of the beauty market, beauty salons of all sizes have entered the market one after another, but the technology, equipment and qualifications are not perfect. Beauty accidents occur frequently, which has aroused rational thinking and resistance of some consumers.
3. Changes in living habits: With the improvement of people's living standards and the increase of competitive pressure, people's requirements for their faces and bodies are also gradually increasing. The fast-paced life reduces the chance of going to beauty parlors for care, and the design of home beauty equipment is more humanized and more convenient to use.
4. The charm of science and technology: the instrument can make skin care products reach deeper layers of the skin, achieve the effect that ordinary massage cannot achieve, and improve skin care efficiency.
Foreign high-tech beauty technology has been continuously imported and has dominated the Chinese beauty equipment market for several years. In recent years, Domestic brands are gradually developing, and the domestic beauty equipment market is becoming more and more popular. According to China Customs statistics, in 2010, the import volume of beauty equipment in China was about 1.33 billion yuan, which increased to 2.09 billion yuan in 2013. Since then, to about 2 billion yuan in 2015, the compound annual growth rate is about 8.6%. During the same period, the export of beauty equipment increased significantly. In the future, the beauty equipment manufacturing industry will concentrate on large enterprises, and the living environment of small enterprises will be reduced.
Representative enterprise of home beauty equipment industry
" Domestic brands: Hongqiang, , Qizhi Laser
" Foreign brands: Refa, Ya-Man; Philips
There are many types of household beauty and skin care equipment, and improper use can easily cause damage. We should move forward step by step instead of rushing for success. Some of the current popular beauty devices have good effects, but if you don't stick to it, you will lose all your achievements. Domestic brands can combine the current advanced technology with the essence of traditional Chinese medicine to regulate qi and blood, regulate yin and yang, and combine Chinese and western medicine to complement each other. For example, domestic beauty equipment brands can guide consumptionPatients use traditional Chinese medicine ingredients and essential oils with specific curative effects in conjunction with beauty equipment and scientific diet. From the inside out, it achieves the effects of detoxification, regulation, skin care and beauty. Only when the equipment can bear the consideration of time in the beauty effect, the market will be recognized by the market.
