Why is it said that beauty equipment is the lifeblood of the development of beauty salons

Information Zhenhuimei 2023-03-24 14:39:53

Why is it said that beauty equipment is the lifeblood of the development of beauty salons

Why is it said that beauty equipment is the lifeblood of the development of beauty salons

With more and more beauty salons, store managers are really under great pressure. If they want beauty salons to survive, they must have their own survival strategies, that is, their own characteristics. Only in this way can you stand out in the beauty salon. When it comes to survival strategies and features, the editor believes that there are no more than two aspects, one is service, and the other is technology! Now the services of beauty salons are all very good, so let's fight for technology, so is beauty equipment really that important for beauty salons?

High-tech beauty equipment plays an increasingly important role in the survival rate and project profit ratio of beauty salons. It can be seen that beauty equipment has become a powerful sword to break the ice in beauty salon operations. Since it is said that beauty salon equipment is really important to the survival rate of beauty salons, where are the advantages?

Advantage 1: save money
Maybe when I said saving money, the owner of the beauty salon thought I was talking nonsense. The existing beauty equipment on the market ranges from a thousand yuan to ten thousand yuan to hundreds of thousands, and you need to buy related consumables in the later stage. Where can you save the money? In fact, the money saving mentioned by the editor is not visible in the short term, but accumulated in long-term operation. It is well known that beauty salons are difficult to recruit, not only difficult to recruit, but also difficult to manage. If the beautician didn't like it, he rolled up the quilt and left, maybe even took away the little sisters in the shop.

For beauty parlors, the intelligent operation of high-tech instruments does not require the beauty parlor to spend too much on training the beautician's equipment operation, and it can also minimize the loss of technology to the beauty parlor after the beautician quits. Once the beautician quits, the technical advantages of the beauty salon will not be lost.

Advantage 2: Save time
For example, traditional slimming, slimming, whitening and blemish care items, simply using products can no longer satisfy consumers, and must use equipment to improve the nursing effect. For this time, I interviewed Ms. Huang who has a need to lose weight.

Advantage Three: Save effort
The current beauty equipment market has become saturated, but this is only for old products, and market demand always exists objectively. Hair removal, breast enhancement, spot lightening, and skin rejuvenation are all traditional care items, but the effect is not good after using traditional products alone, and equipment is needed to improve the efficacy, which is also a favorable factor to promote the development of the equipment market. For example, E-light and radio frequency are very popular technologies, which have more benefits than traditional photon technology. They can reduce epidermal damage, and the operation depth can reach the dermis. The nursing effect on wrinkle removal and facial lifting is better, and can achieve zero damage. You can return to normal life after the operation. The operation of the current beauty equipment has been intelligentized and the operation of the equipment has been simplified.

Simply speaking, there are four advantages of general beauty equipment:
1.The intelligent operation of beauty equipment does not need to cost too much to train the beautician to operate the beauty equipment. Simple operation, easy to use.
2. The customer has been doing beauty treatment for many years, and the traditional beauty model has been difficult to meet the customer's needs, so it is necessary to use equipment to improve the nursing effect and increase new items in the beauty salon.
3. High-tech and intelligent instruments, combined with avant-garde skin management, get rid of the shackles of traditional beauty models, and will make customers feel like a tall beauty place.
4. Simplified instrument operation allows beauticians to have more time to communicate with customers, and the benefits of increasing product sales are obvious.

Based on the above points of view, beauty equipment can determine the survival rate of beauty salons! But what the editor mentioned here is: the owner of the beauty salon must not give up the technique of beauty because of the introduction of beauty equipment, and do not accept it completely because of the rejection of equipment beauty. The beauty salon should improve according to the specific skin condition of the customer. effect to select.

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